Category: Local Search Marketing
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Good Marketing Asks, Acts, and Answers
Marketing is a Craft. Marketing is not a science, it is a craft, and how you answer these questions determines your success or failure. Good marketing starts from the premise that it is about your prospect and not about you or your product. I see many small businesses and professionals trying to start the dialogue…
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Google Maps is Your Silent Seller
Google Maps is a Silent Seller you need. A few years ago, at the 2007 Strategic Advertising Summit, Microsoft founder, Bill Gates, predicted yellow pages usage would drop to near zero by the year 2012 for people under the age of 50. Gates’ prediction seems to be coming true as the yellow pages are beginning…