Category: Digital Marketing Strategies

  • The Ultimate Guide to Local Search Ranking Factors

    The Ultimate Guide to Local Search Ranking Factors as produced by Whitespark   Whitespark and its owner Darren Shaw are some of the finest  Local Seo practitioners today. This a summary of their 2023 local Search Ranking Factors Study. Introduction Welcome to our comprehensive guide on local search ranking factors. As experts in SEO and […]

  • How does the URL You Link to in Google My Business Impact Ranking in the Local Pack

    Hey there! If you’re looking to dominate the local pack on Google and outrank your competitors, you’ve come to the right place. Today, we’re diving into the nitty-gritty of how the URL you link to in your Google My Business listing can have a massive impact on your local pack ranking. Buckle up and get […]

  • 10 Advanced SEO Techniques to Skyrocket Your Search Traffic

    Introduction Welcome to our comprehensive guide on advanced SEO techniques that will revolutionize your search traffic. In this article, we will delve into proven strategies and expert insights to help you outrank your competitors and dominate the search engine results pages (SERPs). We understand the importance of ranking high on Google, and we’re here to […]

  • Lead Generation is the Pipeline to Your Success

    Lead generation is crucial for any business, especially local retail businesses. Here are some of the best tools and techniques for lead generation for local retail businesses in Canada and the USA: Social Media: Social media platforms like Facebook, Instagram, and Twitter are great for generating leads. Retail businesses can create social media pages and […]

  • Google My Business Tool Optimization

    Google My Business (GMB) is a free tool that allows businesses to manage their online presence across Google, including Search and Maps. GMB listings provide customers with essential information about a business, including its name, address, phone number, website, business hours, reviews, and photos. In recent years, GMB has become an essential part of any […]

  • Demand Generation for Professional Practices

    Demand generation is the process of attracting and converting qualified leads into customers. It is a crucial part of any successful marketing strategy, especially for professional practices such as law firms, consulting firms, and medical practices. There are several key elements to consider when creating a demand generation strategy for a professional practice. Identify your […]

  • How to maximize the use of social media to drive customers to your business

    There are a number of ways to use social media to drive customers to your business: Identify your target audience: Before you start using social media to promote your business, it’s important to understand who your target audience is and which social media platforms they are most active on. This will help you tailor your […]

  • Keyword Research Tools are Important for Business and Professional Practices to Use

    Keyword research tools are essential for anyone looking to optimize their website or content for search engines. By identifying the most popular and relevant keywords for a given topic, these tools can help businesses, bloggers, and content creators increase their online visibility and drive more traffic to their websites. One popular keyword research tool is […]

  • Basic SEO Ideas for Small Business Owners

    If you’re a small business owner looking to improve your online presence and attract more customers, search engine optimization (SEO) is a crucial aspect to consider. SEO refers to the practice of optimizing your website and its content to rank higher in search engine results, thereby increasing the visibility of your business to potential customers. […]

  • 7 Marketing Tips for Senior Entrepreneurs

    The Silent Seller offers websites, search engine optimization, marketing, public relations, ppc advertising, social media, and content publishing as effective marketing tools to reach your customers. Call now for a half-hour consultation! (716) 254-4907 7 Marketing Tips for Senior Entrepreneurs by Katie Conroy Many senior entrepreneurs have been running businesses for years, and some of […]