Category: Business

  • Lead Generation is the Pipeline to Your Success

    Lead generation is crucial for any business, especially local retail businesses. Here are some of the best tools and techniques for lead generation for local retail businesses in Canada and the USA: Social Media: Social media platforms like Facebook, Instagram, and Twitter are great for generating leads. Retail businesses can create social media pages and…

  • How to maximize the use of social media to drive customers to your business

    There are a number of ways to use social media to drive customers to your business: Identify your target audience: Before you start using social media to promote your business, it’s important to understand who your target audience is and which social media platforms they are most active on. This will help you tailor your…

  • Why Simple Works

      Why Simple Works – Business Development   Business development entails tasks and processes to develop and implement growth opportunities within and between organizations. It is a subset of the fields of business, commerce and organizational theory. Business development is the creation of long-term value for an organization from customers, markets, and relationships. Business development…

  • Lead Capture |Are You Missing Leads ?| Use Mailchimp

            Don’t Miss Leads- Use Mailchimp for Lead Capture Your lead capture is an important facet of marketing your business or professional practice when you have a web presence. One of the best lead capture tools is a good autoresponder.  Up till now there have been a few shortcomings. If you wanted…

  • Infographics | Visualization for Business

    Use Infographics for Your Business Infographics for business are becoming more popular daily in general use as a way to create information that is easily read and satisfies a strong visual identity. For example the Infographic below talks about the Evolution of the MBA and is used by the University of North Carolina to give…

  • Business Blog Importance

    Business Blog Importance

    Your Business Blog is Important If you want to interest people in a business, professional practice or idea you have to talk to people where they are and engage them to see you as the expert in that area. For the purposes of this article I assume you know what a blog is, or you…

  • Find Your Place

    If you want to be found as a local business or professional you have got to hang your shingle out there on the web for all to see. I published this item on another one of my blogs WhatsMy Spin. I also have a book you can find on Amazon or Kindle or at findingyourbusinesstoday.com…

  • Good Marketing Asks, Acts, and Answers

    Marketing is a Craft. Marketing is not a science, it is a craft, and how you answer these questions determines your success or failure. Good marketing starts from the premise that it is about your prospect and not about you or your product. I see many small businesses and professionals trying to start the dialogue…