Category: Digital Marketing Strategies

  • Green Your Guerilla Marketing Tactics

    Green Guerilla Marketing Tactics My friend and mentor, master copywriter Ray Edwards passed a note on to me today about this new title out by the remarkable J. Conrad Levinson. Ray is the author of his own bestseller Writing Riches: Learn How to Boost Profits, Drive Sales and Master Your Financial Destiny With Results-Based Web…

  • Social Media Automation -Distribution not Content

    Social Media Automation – Distribution Social media automation is becoming more important as the number of different channels you are using grows by leaps and bounds. Just when you start to get things cranking on one site another pops up. I am not talking bout the flavor of the week type sites but some of…

  • Content Must Deliver Value

    Why do We Produce Content with Value ?   It seems silly to ask this question but it is so important to outline that your content must deliver value to the reader,or they may not visit you again or find someone else who provides the information they are looking for. It is like meeting someone…

  • Online Marketing that Works

      Online Marketing Has Many Guides   My online marketing friend Oli Garder at Unbounce in Vancouver is one of the marketers that I like to follow because he is always providing excellent online marketing content that is informative and teaches. This process is in itself one of the best forms of marketing because it…

  • Web Analytics Make Dollars and Sense

    Why Web Analytics are Necessary Web Analytics are necessary to give you some measurement and analysis on your online objectives. They give you a sense of where your dollars are or are not coming from. Imagine starting out on a journey with no map, no log and no path to follow. Might be a bit…

  • Social Media Marketing – Marketing Minute #2

    Social Media Marketing Here is a Marketing Minute Tip from Rob Metras, The Silent Seller on using social tools to amplify the message from your business blog and engage your users. Social Media Marketing Amplifies Valuable Content Like in all social venues and indeed your business blog you want to share something of interest and…

  • Business Blog Importance

    Business Blog Importance

    Your Business Blog is Important If you want to interest people in a business, professional practice or idea you have to talk to people where they are and engage them to see you as the expert in that area. For the purposes of this article I assume you know what a blog is, or you…